Measurable results
Access playback and compliance reports, based on the available configuration.
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Business Messaging
One brand voice, in every message and at every location.
We write, produce, and schedule messaging for your locations and telephone hold experience. Maintain consistent communications, adapt content to each market, and eliminate the need for your team to coordinate production, technology, and updates separately.
Experience since 2008 · Brands we have worked with
El Palacio de HierroNikeSamsungKavakMarriottHampton Inn
More than an announcement
Your customer is already listening. Let's make the message matter.
Every listening moment can become useful, clear communication aligned with your brand experience.
The outcome
How can messaging help your business?
01Activates campaigns and directs attention to relevant promotions, products, and services.
02Improves the experience by informing and guiding people at the right moment.
03Turns the in-location and telephone hold experience into valuable communication opportunities.
04Maintains a consistent global voice while allowing content to be adapted for each market.
In-location advertising
Turn your locations into a commercially valuable channel.
When the audience, operation, and business model support it, your audio network can carry approved advertiser content and create an opportunity for additional revenue without losing control of the experience.
Brand protection
Centralize approval and scheduling for every campaign.
Moment of decision
Communicate while people move through the location and experience the brand.
Evidence and context
Timing and context are part of the message.
A study of shoppers in mass-merchant stores shows how much of the purchase decision happens inside the location. Academic evidence also cautions that the effect of audio advertising changes with the offer, price, and programming.
Of the purchase decisions analyzed were made inside the store.
Participated through pre- and post-shopping interviews and visual tracking.
Source: POPAI · Mass Merchant Shopper Engagement Study · 2014 · Journal of Marketing Communications · field study across 95 stores
The 82% figure describes mass-merchant stores in the United States; it does not demonstrate that every message generates a purchase. The offer, price, and programming affect the outcome.
Designed for your operation
Messaging that adapts to the way your business operates.
The solution can begin at one location and grow with a franchise network or international brand.
Growing businesses
Create and update messages without relying on an internal production team.
International companies and brands
Coordinate global standards while adapting language, voice, and scheduling for each market.
Franchises
Maintain brand control while allowing local communication within defined guidelines.
Available solutions
Choose where and how you want to communicate.
We can develop a focused solution or integrate messaging, music, and technology into one connected experience.
In-location messaging
Communicate while people experience your space.
We integrate promotions, services, hours, and announcements with the music experience, then schedule them by campaign, time, or location.
- Promotions and launches.
- Service information and hours.
- Operational and institutional announcements.
On-hold music and messaging
Turn telephone hold time into a useful moment.
We combine licensed music and professional messages to support callers and share information before their call is answered.
- Music aligned with the brand.
- Promotions, services, and instructions.
- Content scheduling and updates.
Engage and Messaging Copilot
Create and update messages with AI and local relevance.
Your team can produce messages with AI support and voice options suited to the language, accent, and context of each market.
- AI-assisted creation.
- Voices and campaigns by market.
- Control within brand standards.
Management technology
One global strategy. A relevant voice in every market.
Harmony coordinates your message catalogue and communication standards from one centralized platform, while allowing messages to be adapted by country, region, language, schedule, or location. What makes the brand distinctive remains consistent across the network without losing local relevance.
Explore the Harmony Platform →- 01Integrated Messaging Copilot to create and schedule content with AI.
- 02Centralized catalogue management and approvals.
- 03Scheduling by country, region, time, or location.
- 04Exposure, compliance, and deployment reports, based on the available configuration.
How we work
From what you need to communicate to an operation that stays current.
We define the message
We understand the objective, audience, listening moment, and action you want to support.
We produce and schedule
We develop the script, voice, and production, then organize content by campaign, time, or location.
We implement and support
We integrate the solution and continue with updates, support, and maintenance when required.
Frequently asked questions
What you need to know before getting started.
What messages can I communicate?+
Promotions, launches, services, hours, directions, and institutional information.
Can Mind & Sense write and produce the messages?+
Yes. We can handle writing, voice selection, production, scheduling, and implementation. We can also enable AI-assisted tools so your team can create and update messages using voices appropriate for each market.
Can messages be scheduled by location, time, or language?+
Yes. We can coordinate a global strategy and adapt voice, content, and scheduling by country, region, campaign, or group of locations.
Can messaging be integrated with our music and current systems?+
Yes. We coordinate music and messaging to maintain a consistent experience. We first review the audio or telephone system to determine what can be integrated and which components are required.
Does on-hold music require licensing?+
Yes. Music used in commercial environments must have the appropriate permissions.
More information →How are the investment and implementation timeline determined?+
They depend on the number of locations, channels, existing infrastructure, update frequency, and production level. Once we understand the project, we provide a clear scope and estimated launch date.
What happens after implementation?+
We continue with follow-up, content updates, support, and preventive and corrective maintenance when the solution requires it.
Next step
Let's talk about what your brand needs to say.
Tell us where you want to communicate, how many locations you have, and how often the content needs to be updated. We'll help you define the best solution.